I’ve always said there’s money to be made on the Auction House, you just need to have a little bit of knowledge and then go from there. However, what worked yesterday may not work today and tomorrow might hold something you gave up on a long time ago. The point is, if you want to make money using the Auction House you need to be able to adjust.
Take the current market on your average server. By average, I mean more and more that I am hearing about. The Auction House isn’t even close to what it was in terms of activity. Some transmogrification gear, the usual enchants and gems, and a few other items are still selling well depending on what realm you call home. In most other instances items aren’t selling or are rather cheap. So, in many cases it’s a case of not being able to sell or not worth your time. So adjust.
If you have the character slot, and resources, get yourself a bank toon with it’s own guild pretty much immediately. Outfit that character with enough coin to snag the first two bank tabs (or more if you can afford it). Next step should be an obvious one –fill it.
It’s fine and dandy to try and sell things at this time of an expansion. Goodness knows I am, to mixed results. But there’s a saying that to make money you need to spend money. So, while certain things are low on the Auction House get in there and take advantage! A really great example from Wrath was Frostweave Cloth. On my servers, people were practically giving the stuff away for 20-40g a stack. It’s been pretty much double that for most of Catalcysm. There are other examples, and with shared pets and mounts coming you might be able to snag some great deals that will be highly sought in the eary days said feature(s) become live. I know that goes against what I previously said regarding non-combat pets, but let’s be reasonable. There will be a demand for a bit, and there’s a good chance the price will be higher than what it is now because other sellers will be Pandaria bound. It’ll be a chance to jump in the water quick.
I’m sure every server will vary in what’s available and for what price. As many of us have discussed lately, also keep in mind what might no longer be in the game come Mists. I’ve lost track of how many Oggleflint’s Hammer I have in my one bank, and the Scarlet Mail gear from the Monastery might suffer from Defias syndrome. Again, it’s an opportunity.
Of course, with opportunity there is some risk. It would be foolish to think that everything we can invest in now will result in a positive return. If you’ve played your Auction House to any degree on your server you should at least have a feel for what moves might be wisest. Otherwise, that is the risk we take when we play the game. But, even with a few shortfall investments, the overall approach should still yield you positive results so long as you show patience, planning, and proper execution. Parting with some gold now could result in one (or more) of those gold sink items we’ve started drooling over…